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Semrush vs Surfer pricing (Oct 2026)

Semrush starts at $139/mo (Starter), Surfer starts at $49/mo billed annually (Discovery).

Last updated Oct 16, 2026

Semrush

$139/mo — Starter

Surfer

$49/mo billed annually — Discovery

Price

Cheapest: $139/mo — Starter
  • Free: Free only
  • Starter: $139/mo
  • Pro+: $199/mo
  • Advanced: $299/mo
Cheapest: $49/mo billed annually — Discovery
  • Discovery: $49/mo billed annually
  • Standard: $99/mo billed annually
  • Pro: $182/mo billed annually
  • Peace of Mind: $299/mo billed annually

Annual price

  • Free: Free only
  • Starter: $117.33/mo
  • Pro+: $165.17/mo
  • Advanced: $248.17/mo
  • Discovery: $49/mo
  • Standard: $99/mo
  • Pro: $182/mo
  • Peace of Mind: $299/mo

Included usage

  • Free: Unverified
  • Starter: Unverified
  • Pro+: Unverified
  • Advanced: Unverified
  • Discovery: Unverified
  • Standard: Unverified
  • Pro: Unverified
  • Peace of Mind: Unverified

Overage

  • Free: Free only
  • Starter: Unverified
  • Pro+: Unverified
  • Advanced: Unverified
  • Discovery: Unverified
  • Standard: Unverified
  • Pro: Unverified
  • Peace of Mind: Unverified

Free tier

Free plan
Unverified

FAQ

Which is cheaper, Semrush or Surfer?

Semrush starts at $139/mo (Starter); Surfer starts at $49/mo billed annually (Discovery). Surfer has the cheaper starting paid plan.

Do Semrush and Surfer have free plans?

Semrush: yes. Surfer: no free plan listed.

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